In 2005, Carvin began a
direct marketing effort geared towards overseas customers.
As it was, overseas customers had to make purchases through local
resellers, and could not order directly from Carvin, either over the
phone, or via the Internet. So, to eliminate confusion over
prices, duties, and so on, Carvin created a website that most
international visitors were automatically routed to,
Additionally, they produced an "overseas only" version of the catalog.
This catalog had no pricing, no contact information, and at 32 pages,
was considerably smaller than the US version. Not all guitars were
represented, either - there were no SC90s, TL60s, DC200s, DC150s, as
well as a few others.
each picture for a larger version.
Like the US
catalog, the international CarvinWorld catalog prominently featured the new
CT6 Series. The two page spread had the same Deep Green stain on flame
and Deep Sunsetburst on quilt as the 2004 US catalog, but showed different
models on the inset photo.
all DC Series models were shown in the CarvinWorld catalog - the
DC200, DC120, DC150 and DC747 were omitted, as were the Claro Walnut
and Anniversary models. However, the DC400, DC127, DC135 and
DC727 were all shown on a single page.
the DC models, not all acoustic/electric models were shown in this
catalog. Absent were the AC175, AC375, and CC275. The
Holdsworth HF2 Fatboy was shown with the a/e models, but the H2 was
Contour 66 and Bolt got the same treatment as in the US catalog -
that is, 2 of each model on a single page. These models had
been used in US catalogs in 2004, as well.